GAVIN VAN ROOD

Gibraltar

UEFA application

A British overseas territory on the Iberian peninsula

Support and promote the Gibraltar Football Association’s bid for membership of UEFA.

Recognising UEFA as 53 member organisation, we adopted a presumptuous campaign approach by labelling Gibraltar as 'Team 54', celebrating the nation's long standing enthusiasm for football, and unique rich cultural heritage.

Our campaign won the Grand Prix Overall Winner at the Drum Marketing Awards 2014, and in May 2013 51 nations voted ‘Yes’ to grant Gibraltar EUFA membership.